<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=230238564019519&amp;ev=PageView&amp;noscript=1">
Vin65 Blog Header 1600x500.png

Vin65 Blog

DTC wine thoughts served up by Vin65

December 15, 2016 | Stephanie Friedman

Prepare Now for DTC Success in the New Year

As we power through O-N-D and round the corner toward the holidays, it’s important to sustain momentum and make every last business day of this year count. Here are six tips to help you hit the ground running in 2017.

Read More

December 12, 2016 | Laurie Millotte

3 Visual Ways to Tap Into the Holiday Season

The holiday season is when many businesses fire up their social media to grab attention and push direct sales. You want your images to stand out on the screen just as your bottles would in a store.

Read More

December 6, 2016 | Sarah Barwin

How to Sell More Wine Club Memberships This Holiday Season

Your club members are an invaluable source of revenue for your winery, and can be the secret sauce to growing your DTC sales. Encouraging your loyal customers to share the love with Gift Club Memberships is one way you can make sure you're constantly growing your club base while reaching new customers.

Read More

December 1, 2016 | Adrienne Stillman

5 Examples of Great Holiday Winery Marketing

Looking for some holiday marketing inspiration? Here are five examples of what Vin65 client wineries are doing to promote their wines during the last weeks of the year.
Read More

November 16, 2016 | Sarah Barwin

Introducing the Vin65 Beta Program

Building a new feature or enhancing an existing one is a complex process that we’re working hard to get right. We have always enlisted a selection of our trusty customers to test and contribute to what we’re building, but we’re looking now to get more people involved.  
Read More

November 15, 2016 | Adrienne Stillman

5 Ways to Prepare Your Winery Websites for the Holidays

The first month of OND is over and November is upon is. Is your winery website ready for the holiday onslaught? Make sure you’re making the most of this critical time of year for your online wine sales with these five easy-to-implement ideas. 
Read More

November 7, 2016 | Jim Agger

2016 OND Preview: Winery direct shipping volumes on track to exceed 2015 by 23%

With the first month of OND complete, DTC shipping volumes among small and medium wineries are up sharply and are on track to exceed 2015 levels by 23%.  

Read More

October 26, 2016 | Jay Christianson

Are your tasting notes hurting your wine sales?

Tasting notes are an important part of a winery tasting experience. Most wineries provide visitors with a tasting menu that contains at least a small amount of information about the wines. Since it is important to provide your customers with enough information to help them choose which wines to taste, or at the very least provoke a conversation about the wines, it seems as though tasting notes should be an absolute must-have for running your winery. They’re not. In fact, they can be detrimental to the experience, which can lead to your customers not finding wines they enjoy and ultimately not making a purchase.  
Read More

Better DTC Sales Start Here

Your free Vin65 demo is just a click or call away. Experience what our innovative, winery-centric suite of tools can do for your business today!

Request a Demo

Better DTC Sales Start Here

Your free Vin65 demo is just a click or call away.
Experience what our innovative, winery-centric suite of tools can do for your business today!

Request a Demo
WD Blog Footer 1572x388.png