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Vin65 Blog | Peter Andres (2)
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Vin65 Blog

DTC wine thoughts served up by Vin65

Peter Andres

Peter Andres

Recent Posts

October 21, 2008 | Peter Andres

Great Label Implementation

Your label is the one piece of your organization that most people see. This is especially true if you are distributed in stores and restaurants and in many different geographic regions.

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October 8, 2008 | Peter Andres

Profiling Customers Based On Their Emotional Profile

There are 4 basic types of customers out there: competitive, spontaneous, methodical, and humanistic. There is lots of good info out there on these types of customers, but here are the highlights.

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September 18, 2008 | Peter Andres

How can the Wine 2.0 trend fit into your winery? Let's look at Blogging.

One of the growing trends in the industry is blogging. But a lot of wineries don't understand how a blog can work within the framework of their organization, and what kind of positive effects it can have if done properly.

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July 4, 2008 | Peter Andres

Are you breaking up with your website?

Have you lost the passion? Do you feel like you have lost touch with your website, and somehow it just isn’t living up to its potential. Could it be selling more wine, signing up more wine club members?

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June 6, 2008 | Peter Andres

4 guys in a basement head-to-head wine tasting series

So today at Vin65 we started a new series we pitted two wines head-to-head. Naked Grape Unoaked Merlot vs Mission Hill SLC Merlot 2003.

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Grow Your DTC Sales 15%

Learn how you can grow your DTC sales 15%+ this year with new distribution channels, email marketing tactics and lower wine club attrition.

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