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Vin65 Blog | Sarah Barwin
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Vin65 Blog

DTC wine thoughts served up by Vin65
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Sarah Barwin

Sarah Barwin

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Sarah Barwin
December 6, 2016 | Sarah Barwin

How to Sell More Wine Club Memberships This Holiday Season

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Your club members are an invaluable source of revenue for your winery, and can be the secret sauce to growing your DTC sales. Encouraging your loyal customers to share the love with Gift Club Memberships is one way you can make sure you're constantly growing your club base while reaching new customers.

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Sarah Barwin
November 16, 2016 | Sarah Barwin

Introducing the Vin65 Beta Program

Building a new feature or enhancing an existing one is a complex process that we’re working hard to get right. We have always enlisted a selection of our trusty customers to test and contribute to what we’re building, but we’re looking now to get more people involved.  
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Sarah Barwin
October 21, 2016 | Sarah Barwin

Make a List, Check it Twice: the Dos and Don'ts for OND

Sales soar for all retail businesses, including wineries in October, November, December (OND). To make your life a little easier we have compiled a checklist of all the dos and don’ts surrounding OND so you can make the most of your DTC sales this holiday season.

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Sarah Barwin
September 27, 2016 | Sarah Barwin

How to Win With Shipping Incentives During OND

Shipping incentives go a long way to helping your customers fill their shopping carts, and offering almost free shipping, flat rate shipping, or including shipping in your bottle price can be a great way to sell more wine during your busy OND season. 
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Sarah Barwin
September 12, 2016 | Sarah Barwin

Where Do Your Feature Requests Go?

Vin65 thrives on client feedback -- on your feedback. It’s how we decide everything that gets built on our platform, from the priority of bug fixes to major enhancements and new features.
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Sarah Barwin
August 2, 2016 | Sarah Barwin

3 Ways Social Media Data Can Improve your Winery’s Marketing

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The more context you have surrounding your customers, the easier it is for you to provide them with a superior customer experience. Learn how social media can offer you that additional layer of insight. 
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Sarah Barwin
July 6, 2016 | Sarah Barwin

How to Use Gift Cards to #SellMoreWine

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Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily brandable and they promote customer choice. But gift cards also make plain good business sense. Find out how you can make the most of them in your tasting room. 
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Sarah Barwin
July 5, 2016 | Sarah Barwin

Connecting Social and Commerce Part 2

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Combining social and commerce data enables wineries to provide superior customer service and drive sales. Learn how Vin65 will be replacing VinTank with a new social media integration after VinTank's closure.
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Grow Your DTC Sales 15%

Learn how you can grow your DTC sales 15%+ this year with new distribution channels, email marketing tactics and lower wine club attrition.
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