Over the last few months we have been asked questions about what makes a website successful. Here are my personal top 5 recommendations for a wine store wanting to do ecommerce on the web.
A prospective customer and I were talking a few weeks ago and he asked how he could tweak his website to sell more online. He has a great looking site, stunning photography, but there were a few mistakes being made that were costing sales.
It's clear that social media is here to stay. So how much social media should you put on your site? Will adding these buttons to your blog, to your content, or to your store bring you more visitors? More traffic? More sales?
There's been a great discussion on Open Wine Consortium about choosing an e-commerce platform. The discussion has been going on for almost a year and every so often the conversation sparks up again.
