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Vin65 Blog (12)
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Vin65 Blog

DTC wine thoughts served up by Vin65

March 12, 2013 | Josh Clysdale

Customizing Wine Clubs

You hear the request every day, but what is the best way to customize your Wine Club offerings?
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February 20, 2013 | James Davenport

Top 5 Questions asked at January's Trade Shows

The top five Trade Show questions and links to some of our documentation.
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January 22, 2013 | Josh Clysdale

Using Scarcity Tactics Effectively

It is best to arm yourself with a variety of scarcity tactics in your arsenal and rotate them to keep your customers buying and your marketing fresh. 
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January 10, 2013 | Brent Johnson

Top Five Reasons Your Winery Should Offer Mobile POS

Mobile Point of Sale has been providing customer convenience at retail for awhile, and soon customers will stop seeing this as an oddity and expect it. If that’s not enough of a reason to consider adding mobile POS to your bag of tricks, here are five more benefits.
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November 26, 2012 | Krista Hesketh

Get Some Action - 6 Steps to Higher Conversion with Email

Action emails – they’re the bigger, more independent brother to regular mass emails. With an open rate that is more than double regular mass email, this is an awesome email marketing tool that will help you maintain relationships and connect with new customers. Plus, you’ll likely see some positive conversion rates.

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November 1, 2012 | James Davenport

Be a Customer for a Day

While you’re working through your holiday promotions, special offers, and gift offerings, let’s take some time and look at these offerings through your customer’s eyes. The best way to do this is to become one.
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October 10, 2012 | Krista Hesketh

5 Holiday Tips to Sell More Wine Online

Is your wine ecommerce site ready to go at it again this holiday season? Aside from prepping for the ugly Christmas sweater parties you’ll attend this season, it’s also time to prep your website for another big online shopping season. Here are 5 tips to help you spruce up your wine ecommerce site for the holidays.

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September 18, 2012 | Krista Hesketh

7 Ways to Get Customer Wine Reviews

There are many great reasons why you should include reviews on your site, but how can you get customers to actually physically click like buttons and type a wine review on your site?

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Grow Your DTC Sales 15%

Learn how you can grow your DTC sales 15%+ this year with new distribution channels, email marketing tactics and lower wine club attrition.

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