Vin65 Blog

Cart abandonment stats are a hard pill to swallow. People have made the effort to visit your website and have added wine to the shopping cart - but are jumping ship just before they give you their credit card. Across the Vin65 platform, abandon cart rates get higher over the holidays because people are browsing.

Now, get the heavy lifting done for your customers so that all they need to do is checkout.

"If you build it, they will come." Well, not really. You may have some killer promotions and gift packages to get people excited for the holidays, but it'll only help you sell more wine if people know about them. Your best weapon? Emails, of course.

There are a lot of wineries out there. What is going to make yours stand out? You're going to have to get people excited about your wine - and here are some tips to do just that.

Here in Vancouver, it’s pretty apparent that summer is over. The rain boots under my desk are constant reminders that fall is here. Pretty soon Christmas music will be playing absolutely everywhere.