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Vin65 Blog | Marketing (17)
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Vin65 Blog

DTC wine thoughts served up by Vin65

October 8, 2008 | Peter Andres

Profiling Customers Based On Their Emotional Profile

There are 4 basic types of customers out there: competitive, spontaneous, methodical, and humanistic. There is lots of good info out there on these types of customers, but here are the highlights.

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October 5, 2008 | Andrew Kamphuis

Marketing to Different Kinds of People.

Some people want to do things because they are interesting. Some people want to do things because they work. Some people want to do things because everyone else is doing them. So how do you setup your page to market to these different kinds of people?

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September 28, 2008 | Andrew Kamphuis

Are Marketing URLs still relevant?

Our Content Management System allow you to rewrite a dynamic URL to a marketing URL or static URL. Recently in our CMS we choose to automatically rewrite your URL to a static URL.

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September 18, 2008 | Peter Andres

How can the Wine 2.0 trend fit into your winery? Let's look at Blogging.

One of the growing trends in the industry is blogging. But a lot of wineries don't understand how a blog can work within the framework of their organization, and what kind of positive effects it can have if done properly.

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September 18, 2008 | Brent Johnson

Internet Marketing Conference (IMC) Vancouver 2008

I feel there were three main topics that seemed to seep through each topic, SEO, testing and social media.

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September 4, 2008 | Brent Johnson

Social Media... good for business or wasting time?

Social media is unlike conventional media such as newspapers, television, books, and radio; conventional media is a one-way dialogue where as social media is an interactive two-way discussion.

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September 1, 2008 | Andrew Kamphuis

Comparing Site Traffic in Google Analytics

How do you make the most out of Google Analytics in a short amount of time? Please note: this is a post directed at clients who don't spend a lot of time in Google Analytics.

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August 17, 2008 | Andrew Kamphuis

Vinocamp Recap...

What is VinoCamp? Their definition is that "This is definitely not the wine festival". Vinocamp is about bringing wine, people and technology together in one place, making wine accessible, educational and fun.

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Learn how you can grow your DTC sales 15%+ this year with new distribution channels, email marketing tactics and lower wine club attrition.

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